Weekly Web Recap of Marketing Ideas – July 18, 2014

This week’s web recap of marketing ideas includes everything from creating a social media marketing plan, Google author photos, picking an attention grabbing headline for your blog, and social media ranking by active users.

1. What’s the best way to start anything new? A plan. Starting or growing your social media presence for your company or yourself is no different from anything else, having a plan will make it easier in the end and will help you identify exactly what you are trying to accomplish with it. This article provides some great information on choosing the networks that are right for you, how to fill out your profile to get the most views and a posting strategy.

>> How to Create a Social Media Marketing Plan from Scratch READ ARTICLE HERE

2. For those of you who have been working hard the past couple of years like I have to make sure the articles I write are attributed to me it’s maddening to hear that Google will now be removing the author picture from all the articles previously given credit to you. Unfortunately, once Google makes a decision there is no turning back. This article gives some ideas of what to expect in the future.

>> Could Disappearing Author Photos in Google SERPs Signal Coming Author Rank? READ ARTICLE HERE


3. What grabs your attention when you look at any newspaper, postcard, or email? It’s the headline or subject line if we are talking emails. To get your information read you need a great headline. Read how to pick the title for your blog post that will pull in readers.

>> Blogging: How to Pick Your Title READ ARTICLE HERE


4. While you are setting up a social media marketing plan you can use the information in this infographic to help you decide which social media platforms are best for you. The infographic provides active users for each social media platform.

>> Social Media Active Users by Network [INFOGRAPH] READ ARTICLE HERE


About Shelly Miller

Entrepreneur, marketer and social psychologist - I help you make the most of your business with marketing, online and offline.

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