Internet Marketing
Marketing: Lead, Follow, or Get Out of the Way
Are you ready to take a stand for your business and be the leader you know you can be? I mentioned in my post “An
January 10, 2016
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Finding Email Marketing Campaign Ideas in Unlikely Places
Last weekend the US was covered in bitter cold, parts still are. They say it was the coldest it’s been in over 40 years. Even
January 10, 2014
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Should You Use Emotions to Sell Your Products?
Image credit: Publix supermarket 2013 Holiday commercial Here in the Southeast we have a supermarket called Publix. Publix does a brilliant job of evoking emotions
December 10, 2013
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The benefit of target marketing – the ability to speak directly to your buyer
How many of you purchased Sparkle paper towels over the last 3 weeks? Did you realize that Sparkle created a new ad campaign with the
November 9, 2013
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Quick Take – Verizon Halloween Commercial Shares A Brilliant Marketing Idea
This year, Verizon created a Halloween commercial that is pretty cute. The whole family traded in their old phones (probably iPhones) for new Androids that
November 1, 2013
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M5 – Target Markets and Market Segments
Effective marketing, the kind that makes money, requires you to not only pick a target market, but to also segment that market. Why? Because each
October 21, 2013
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Why Selecting the Right Customers is Essential to Making Money
photo credit: Mordy Steinfeld via photopin cc Imagine, a soccer mom headed into the mall to pick up a quick pair of shoes for her
June 18, 2013
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Entrepreneur
Marketing Campaigns Keep your Business Growing
Anyone can place an order for an ad, but only Entrepreneurs with their eye on the bottom line and Fortune 500 companies understand the value
March 27, 2012
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