Weekly Web Recap of Marketing Ideas – March 28 2014


This week’s web recap of marketing ideas includes everything from taking action vs. motion,  first kisses, Yahoo and Yelp partnership, Google Analytics, and hashtags.

1. Do you feel like you have been in motion but not taking any action? Are those strategies and plans to get the marketing done for your business sitting in nice folders, piles, and on whiteboards but have never been implemented? Try the “never break the chain technique.”

>> The Mistake Smart People Make: Being in Motion vs. Taking Action READ ARTICLE HERE 

2. Do you serve local businesses? Did you know that Yahoo and Yelp have teamed up to provide local search results? The merger between Yahoo and Yelp means local Yelp reviews will be displayed in Yahoo Local Search and Maps which expands your companies visibility!

>> Yahoo kicks off Yelp Partnership to Boost Local Results in Search and Map READ ARTICLE HERE

3. Have you ever thought about creating a viral video for your product or service? Viral videos can boost your exposure to your potential customer when done right. See what goes into creating a viral video.

>> The Story Behind the “First Kiss” Viral Video Sensation READ ARTICLE HERE

4. Have you been trying to figure out the best way to use Google Analytics for your website? Google Analytics is a valuable tool if you know how to use it. Here is a list of 11 Google Analytics tricks to use for your website.

>> 11 Google Analytics Tricks to Use for Your Website READ ARTICLE HERE

5. What are #hashtags? Why use hashtags? The answer is always: Does your customer use, like or respond to them? If the answer is yes, then you should use hashtags. Hashtags are most often used by Twitter fans but Facebook, Google+, Instagram, and others use #hashtags as well. Here are some great infographics that explain hashtags and how to use them.

>> The Only Hashtag Guide You Will Ever Need READ ARTICLE HERE

About Shelly Miller

Entrepreneur, marketer and social psychologist - I help you make the most of your business with marketing, online and offline.

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