Marketing Campaigns Keep your Business Growing

Marketing Campaigns

Anyone can place an order for an ad, but only Entrepreneurs with their eye on the bottom line and Fortune 500 companies understand the value of a solid marketing plan.

The Fortune 500 have mountains of cash to throw around, so they can pound their offerings into your head and tell you that they sell “moments of pleasure” until you believe it, even if you don’t understand how drinking cola is a moment of pleasure more so than an ice cream cone or a sunrise.

Small and medium-sized business owners, on the other hand, need to be very smart with their marketing budgets. They need to focus on what is working and keep doing that until it doesn’t work anymore. [Read more…]