American Spirit Ad – 4 out of 5 stars

American Spirit Ad - What a good ad looks like

This American Spirit ad appeared in the July 18 – 24 edition of Creative Loafing, a local atlanta free newspaper. Out of all of the ads in the newspaper, this is the only one that qualifies, to me, as a decent ad. All of the others are a complete and total waste of money – except maybe the movie listings and the listings of bands playing at bars.

So why is this a good ad? [Read more…]

Attention USTA: This is why I don’t watch Tennis!

Women's Tennisphoto credit: Not enough megapixels via photopin cc

I was reading as my wife was changing the TV channels looking for something to watch. I wasn’t paying attention, but I noticed I was getting … annoyed!

It was at first imperceptible, as all subconscious responses are, then I became aware of the issue.

[Read more…]

Publicis-Omnicom Merger: Too Little Too Late?

Publicis Omnicom - prediction

Photographer: Scott Eells/Bloomberg.

Scientists tell us that over 1 million years ago there was an extinction event that completely wiped out the dinosaurs.

It might have been asteroids from deep space hurtling towards the earth and impacting with such force that the planet spun on it’s axis. Clouds of earth and debris blasting into the air creating clouds that engulf the earth in darkness — bringing on the age of ice.

Yesterday’s news brought the story of Publicis and Omnicom. They want to merge. [Read more…]

Why Selecting the Right Customers is Essential to Making Money

abercrombie-and-fitchphoto credit: Mordy Steinfeld via photopin cc

Imagine, a soccer mom headed into the mall to pick up a quick pair of shoes for her 5 year old son, before she has to speed crazily across town to pick up her daughter at softball practice.

She parks, and runs in as fast as she can after getting junior out of the car seat, explaining why they don’t have time to get a juice box. As she rounds the first corner, she comes upon a protest. A protest? At the at the mall?

Yes. It seems that DoSomething.org is upset with Abercrombie & Fitch because they don’t sell XL and XXL clothes. [Read more…]

Warning! Atlanta Web Designer Spills the Shocking Truth about Getting on the First Page of Google and Why Most Businesses Are Clueless.


 

They say the Internet is a giant cash machine and that anyone with a laptop and an idea can make it big.

HA!

It takes real work and mad skills to pull it off and I’m sorry, but, not just anyone can do it.

It takes dedication, determination, and commitment to something that just won’t show any results for a while unless you have some cash to invest in marketing, and do everything the right way.

Which brings me to business owners.

and listen to me when I say this …

You are living in a dream world!

You are being sold on social media, and inbound marketing and you think you can do it and make a lot of money.

Now, it’s true … there are significant returns available if you do it right.

But …

[Read more…]