When the Van Is a Rockin’ – How to Craft the Perfect Email Subject Line

When the van is a rockin

Do you want people to read your emails? If so, you need stand out!

Yesterday, Shelly created one of the best email subject lines I’ve seen so far this year. The only problem is, it just crosses the line of professionalism for our client. But I’m not against using it personally.

The subject line, as you might be able to guess is:

“When the Van is a Rockin’…”

When you open the email, the first words you see are:

The equipment is being delivered!

So why is this a good email subject line? [Read more…]