Weekly Web Recap of Marketing Ideas – May 9, 2014

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This week’s web recap of marketing ideas includes everything from tracking your app store to using geo-location to get customers.

1. The best way to know if your marketing is working is by tracking. Did you know you can track purchases in your app store? App Annie tracks your online app sales as well as helps to optimize your app store (ASO). App Annie provides a dashboard with details such as store rank, rank history, ratings, and reviews.

>> App Annie Adds New Tools For Better App SEO, Paid Visibility READ ARTICLE HERE

2. If you haven’t listened to Zig Zigler you probably have a parent or family member that listened to his tapes in their car as they went on sales calls. He helped thousands of sales people stay motivated. His last book, Born to Win, before his passing explains what success is and what’s it isn’t. The list is good to remind yourself of what is takes to be an entrepreneur.

>> The Definition of Success READ ARTICLE HERE  

3. Do you have a product that your customers look for on their mobile phone? If you answered yes, Geo-location my be perfect for you. Say your customers check their phone for the nearest barber shop or red wine or a phone charger. With geo-location their search will bring up the nearest location to them that has the product and it might be YOU!

>> Using Geo-Location To Turn Mobile Traffic Into Off-Line Gold READ ARTICLE HERE  

4. We are asked a lot if a product should be priced lower or higher. There are several factors that determine whether or not you should raise our lower your price. Netflix decided to raise it’s prices for all new customers, when internet service providers are now charging for data usage, is this a good idea?

>> Netflix Raises Subscription Prices For New Users READ ARTICLE HERE  

5. As an entrepreneur, you are faced with many decisions about your business. One decision might be marketing your company to be sold.

>> 3 Reasons It May Be Time to Sell Your Business READ ARTICLE HERE

About Shelly Miller

Entrepreneur, marketer and social psychologist - I help you make the most of your business with marketing, online and offline.

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